Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time [B0732]

1997 HCDJ 1st edition with some highlighted and underlined text. The success of Starbucks Coffee Company is one of the most amazing business stories in decades. What started as a single store on Seattle's waterfront has grown into a company with over sixteen hundred stores worldwide and a new one opening every single business day. Just as remarkable as this incredible growth is the fact that Starbucks has managed to maintain its renowned commitment to product excellence and employee satisfaction. In Pour Your Heart Into It, CEO Howard Schultz illustrates the principles that have shaped the Starbucks phenomenon, sharing the wisdom he has gained from his quest to make great coffee part of the American experience. Marketers, managers, and aspiring entrepreneurs will discover how to turn passion into profit in this definitive chronicle of the company that "has changed everything . . . from our tastes to our language to the face of Main Street."-Fortune.

From recent Amazon/GoodReads reviews: "A captivating book that delves into the inspiring journey of Howard Schultz, the visionary behind Starbucks. With its engaging narrative and easy-to-read format, this book offers valuable insights into the challenges and triumphs of building a successful company. It serves as a powerful motivator for aspiring entrepreneurs, providing guidance and inspiration to overcome obstacles and achieve their entrepreneurial goals."; "It was a great book - until he started talking about Starbucks values that seemed to have left the company since this book has been written."; "Loved how the emphasis on culture and community is what made Starbucks what it is today. If you are a fan of Starbucks, this is a must-read. That said, there were parts where it felt a little too idealized-like everything was just falling into place thanks to passion and vision alone. lol. But overall, it's an inspiring read for anyone who loves stories about entrepreneurship, leadership, and finding meaning in work."